Last Updated Effective: July 2025
By using this website, you agree to the terms of this Privacy Policy.
Information We Collect
Information You Voluntarily Provide
We may receive personal information when you interact with our website or our services. For example, when you:
• Request information regarding our practice
• Participate in surveys, sweepstakes, or other promotional activities online or through social media platforms
• Subscribe to newsletters, programs, promotional emails, or other communications
• Apply for employment, submit your resume/CV, or create a candidate profile
• Contact us with questions or comments
In some cases we may also receive information about you from third parties such as family members who contact our clinic on your behalf.
Website Interaction Information
As is common with most websites, we automatically collect certain information when you visit our website. This may include:
• Internet Protocol (IP) address
• Browser type
• Internet service provider (ISP)
• Referring and exit pages
• Operating system
• Date and time stamps
• Clickstream data and browsing behavior
We use this information to analyze trends, administer the website, improve website performance, understand visitor behavior, and enhance the user experience.
Some of this information is collected through cookies and other tracking technologies described in the Cookies section of this Privacy Policy.
How We Use Personal Information
We use the personal information we collect primarily to operate our practice and respond to your requests. Specifically, we may use your information to:
• Respond to inquiries submitted through our website or other communication channels
• Provide information about our services
• Coordinate appointments or service requests
• Send appointment confirmations and reminders
• Improve our website content, services, and communication processes
• Administer surveys, promotions, or contests
• Authenticate users and protect website security
• Prevent fraud and unauthorized activity
• Comply with legal or regulatory requirements
• Fulfill other purposes disclosed to you at the time of collection
Disclosing Personal Information
Your personal information may be shared with trusted service providers who support the operation of our practice, including:
• Website hosting providers
• Customer relationship management platforms
• Scheduling and clinic management systems
• Analytics and technology service providers
• Professional advisors such as legal or accounting professionals
We may also disclose personal information when required to comply with applicable law, legal process, or regulatory obligations, or to protect the rights and safety of our patients, staff, and practice.
Except as described above, we do not sell or share personal information with third parties for their own marketing purposes.
Text Messaging and Phone Number Use
If you provide your phone number through our website forms, contact inquiries, or other communications with our clinic, you may receive text messages from Puretone Hearing Clinic related to:
• inquiry responses
• appointment requests
• appointment confirmations
• appointment reminders
• service-related follow-up
If you separately provide consent for marketing communications, you may also receive promotional messages related to clinic updates, services, or special offers.
Message frequency may vary.
Message and data rates may apply.
You may opt out of SMS messages at any time by replying STOP.
For assistance, reply HELP.
SMS consent and phone numbers are not shared with third parties or affiliates for marketing purposes.
Your phone number and communication consent may be processed by service providers that assist Puretone Hearing Clinic in operating communication systems or business operations. These providers are required to maintain confidentiality and protect personal information.
Choices Regarding the Collection and Use of Your Information
You may have choices regarding the information we collect and how it is used. These choices may include the ability to:
• Access or update personal information you have provided
• Request deletion of certain information
• Opt out of marketing communications
• Unsubscribe from promotional emails
If you would like to make a request regarding your personal information, please contact us using the contact information below.
How We Secure Your Personal Information
We take reasonable administrative, technical, and physical measures to protect personal information.
Sensitive information transmitted through our website is protected using encryption and secure transmission technologies. You can confirm this by looking for “https” at the beginning of our website address.
Access to personal information is limited to authorized individuals who require access in order to perform their job duties. Systems and servers storing personal information are maintained in secure environments.
Links to Other Websites
Our website may contain links to external websites. These websites operate independently from Puretone Hearing Clinic and may have their own privacy policies. We are not responsible for the privacy practices of third-party websites.
Children’s Privacy
Our website is intended for individuals aged 13 and older. If a parent or guardian becomes aware that personal information from a child under the age of 13 has been collected without consent, they should contact us so that we can remove the information.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies such as pixels and tags. Cookies are small files stored on your device that help websites function properly and analyze usage.
Cookies used on our website may include:
Strictly Necessary Cookies
These cookies are required for website functionality.
Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website so we can improve performance.
Functionality Cookies
These allow the website to remember user preferences and settings.
Advertising or Targeting Cookies
These cookies may help deliver more relevant advertising on third-party platforms.
You may control or disable cookies through your browser settings.
Controlling Cookies
Most browsers allow you to manage cookies through browser settings. You may accept or reject cookies or delete existing cookies stored on your device.
For detailed instructions on managing cookies, you may visit:
https://www.aboutcookies.org
Third-Party Advertising and Analytics
Our website may use third-party analytics tools or advertising platforms to measure traffic and improve services. These platforms may use cookies or tracking technologies to collect data about website usage.
You may opt out of certain advertising tracking by visiting:
https://www.aboutads.info/choices
Do Not Track
Some browsers include a Do-Not-Track (DNT) feature. Currently there is no consistent standard for how websites should respond to these signals, so our website may not respond to DNT requests.
Social Media Features
Our website may include social media features such as the Facebook Like button or similar tools. These features may collect your IP address and track the page you are visiting. These interactions are governed by the privacy policies of the social media platforms providing those features.
Canadian Privacy Rights
Under Canadian privacy laws, individuals have the right to:
• be informed about the existence, use, and disclosure of their personal information
• access personal information held by an organization
• request corrections to inaccurate information
We may require verification of identity before providing access to personal information.
Legal Requests and Compliance
We may disclose personal information when required by law, court order, regulatory authority, or legal process. Information may also be disclosed to investigate suspected fraud, security incidents, or violations of agreements.
Changes to This Privacy Policy
We may update this Privacy Policy periodically. When changes occur, we will revise the effective date at the top of the policy. We encourage users to review this page regularly to stay informed about how we protect personal information.
Contact Information
If you have questions regarding this Privacy Policy or the handling of personal information, please contact:
Puretone Hearing Clinic
Website: https://www.puretonehearing.ca
Email: info@puretonehearing.ca